DANA
CAMPANELLO
About
Dana Campanello’s creative journey began in the industrial city of Patagonia, Argentina. Bored and restless, a 12-year-old Dana was handed a Minolta pocket camera by her grandmother–through that tiny lens, she discovered a new way to see beauty in the ordinary, a perspective that continues to define her work today. She still keeps that camera close, a reminder of how far she’s come.
As a director, Dana thrives on authenticity, crafting worlds that feel alive with emotion and texture. She loves playing with the camera's ability to capture fleeting moments and elevate the essence of the ordinary into something unforgettable.
Her ability to infuse heart and originality into every frame has drawn global brands like Amazon, Spotify, Gatorade, and Bumble to collaborate with her. For Dana, it’s never just about creating—it’s about showing the world how extraordinary the everyday can be.
Awards
